Fifteen minutes, one report

The Digital Health Check.

I find the thing in your business you cannot see. It takes you 15 minutes and a cuppa.

You answer nine honest questions through a private link. I read every word, work out what is actually going on, and your report lands within 3 working days with my note on top.

£49 launch price

What it is

Nine questions. Then I tell you what I see.

Here is how it works, straight. You buy it, a private link lands in your inbox, and an interview asks you nine questions about your business. What you do, who you serve, what you want it to look like in 12 months, and why it will not get there on its own. Honest beats impressive, every time.

An AI runs the interview and drafts your report. Then I read every single word myself and write the note that goes on top. That note is the important bit, and it is the reason the report has my name on it and not a robot’s. I will also tell you when the answer is not AI at all, because quite often it is not.

You could ask ChatGPT the same nine questions. It would tell you what you already told it, tidied up and flattering. I am reading for the gap between the customer you say you want and the one who actually paid you last month. That gap is where the money usually is, and you cannot see it from inside your own business.

What happens

You answer. I read. You get it back.

01

Your private link arrives

One link, straight to your phone. Nothing to download and no account to set up, because I am not adding another login to your life.

02

Fifteen minutes of honest answers

Nine questions, one at a time. If an answer comes back thin it will nudge you once, gently, because the honest version is where the good stuff hides. Ramble if you want. Rambling is data.

03

Your report lands within 3 working days

I read every interview myself. The report names what I found, and the note on top is mine, written after reading your answers, not generated.

What you get

What the report names.

  • What you told me, played back straight, in your own words.
  • The thing you are sitting on and cannot see, because you have been too close to it for too long.
  • What is actually in the way. Not the block you would list at a networking event. The real one.
  • One thing to fix first. Not a tidy list of ten you will never start.
  • My note on top, written by me after reading your answers.

How your answers are handled

The honest bit, in plain English.

The Health Check collects your name, contact details, and what you tell the interview about your business. I am the data controller (Gemma Hurlstone, Calm Back with Gem, ICO registration ZB858213).

Your answers are processed by AI (Anthropic’s Claude) to run the interview and draft your report. I personally read every report and write the note that goes on top. Your answers are stored securely, used for your report and, if you book a session, to prepare for it. They are never used for marketing without your consent and never sold.

Email hello@calmbackwithgem.co.uk any time for a copy of what you gave me, or to have it deleted.

Honest beats impressive. Every time.

This is the cheapest way there is to get my eyes on your business. £49 now, £77 once the first twenty reports are done, so early counts for something round here.

You do not need to have it worked out before you start. That is rather the point. Answer the nine questions the way you would tell a mate in the kitchen, badly and honestly, and let me do the seeing.